Privacy policy

PRIVACY POLICY
Last Updated: 07/04/2026

OB-VIOUS-LYYY LTD (“we,” “our,” or “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website, www.obviouslyyy.co.uk, and purchase our products.

By using our website, you agree to the collection and use of information in accordance with this policy.

1. INFORMATION WE COLLECT

When you interact with our website, we may collect the following types of personal data:

1.1 Information You Provide to Us:
    •    Personal Details – Name, email address, phone number, and billing/delivery address.
    •    Payment Information – Payment details are processed securely by our third-party payment providers. We do not store your payment details.
    •    Account Information – If you create an account, we collect your login credentials and purchase history.
    •    Communications – Emails, messages, or inquiries you send us.

1.2 Information Collected Automatically:
    •    Device Information – IP address, browser type, operating system, and device type.
    •    Usage Data – Pages visited, time spent on our site, and interactions with our content.
    •    Cookies & Tracking Technologies – We use cookies to enhance your browsing experience. See Section 6 for details.

2. HOW WE USE YOUR INFORMATION

We use your personal data for the following purposes:
    •    Order Fulfillment – Processing and delivering your purchases.
    •    Customer Support – Responding to inquiries, complaints, and support requests.
    •    Marketing & Promotions – Sending emails about new products, offers, and updates (with your consent).
    •    Website Analytics – Improving our website’s functionality and user experience.
    •    Legal & Security Purposes – Preventing fraud, complying with legal obligations, and protecting our business.

We do not sell, rent, or trade your personal data to third parties.

3. SHARING YOUR INFORMATION

We may share your personal data with:
    •    Service Providers – Third-party payment processors, delivery couriers, and website hosting providers.
    •    Legal Authorities – If required by law, we may share data with law enforcement or regulatory bodies.
    •    Business Transfers – In the event of a merger or sale, your data may be transferred to the new owner.

All third parties we work with are required to protect your data and use it only for specified purposes.

4. DATA STORAGE & SECURITY

We implement security measures to protect your personal data, including:
    •    Secure servers and encryption of sensitive data.
    •    Access controls to limit who can view your information.
    •    Regular security audits and updates.

However, no online data transmission is 100% secure. While we take precautions, we cannot guarantee absolute security.

5. YOUR RIGHTS UNDER DATA PROTECTION LAWS

As a UK resident, you have rights under the UK General Data Protection Regulation (UK GDPR), including:
    •    Right to Access – Request a copy of your personal data.
    •    Right to Correction – Ask us to correct inaccurate or incomplete data.
    •    Right to Deletion – Request deletion of your personal data in certain circumstances.
    •    Right to Restrict Processing – Limit how we use your data.
    •    Right to Data Portability – Request transfer of your data to another provider.
    •    Right to Object – Opt out of direct marketing or processing based on legitimate interests.

To exercise these rights, contact us at [Your Contact Email]. We may require identity verification before processing your request.

6. COOKIES & TRACKING TECHNOLOGIES

We use cookies and similar technologies to enhance your browsing experience. You can manage cookie preferences through your browser settings.

For more details, see our Cookie Policy.

7. THIRD-PARTY LINKS

Our website may contain links to third-party sites. We are not responsible for their privacy practices. Please review their privacy policies before sharing your data.

8. DATA RETENTION

We retain your personal data only as long as necessary for legal, business, and customer service purposes. When no longer needed, data is securely deleted or anonymized.

9. CHANGES TO THIS PRIVACY POLICY

We may update this policy from time to time. The latest version will always be posted on our website. Continued use of our website after changes means you accept the revised policy.

10. CONTACT US

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Email: info@obviouslyyy.co.uk

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk (https://www.ico.org.uk).

By using our website and services, you acknowledge that you have read and understood this Privacy Policy.